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Club Car, John Deere and Toro Renew Marketing Programmes With Dashboard

May 25, 2017

Jupiter, Florida, United States: Three of golf’s blue-chip brands have all renewed their commitments to sponsor the National Golf Foundation’s (NGF) Dashboard eMagazine in 2017.

Club Car, John Deere and Toro – all Executive Members of the Asian Golf Industry Federation – will continue to use the Dashboard to deliver their marketing messages directly to the email inboxes of 29,000 golf industry decision-makers each month. More than 20,000 hold leadership roles in the golf course business.

The Dashboard provides sponsors with a unique content environment for their advertising.

Furthermore, it provides readers with timely intel from NGF research and feature articles addressing golf’s most important issues.

The monthly publication is distributed to NGF’s best-in-class databases of management companies, golf facilities and businesses, giving sponsors a platform that reaches the best audience for their brands.

Since Dashboard is distributed to the NGF’s industry gold-standard database, each sponsor receives sales leads and transparent performance reports every month.

“It pleases us that our metrics consistently show that the leaders of the industry engage with NGF’s distinctive content at a much higher rate than other digital media in the category,” said Greg Nathan, the NGF’s Chief Business Officer.